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It's Time to Rethink Your Internet Strategy

We're Yeoman Technology Group, and we cut through the hype to help Companies optimize their investments in technology, especially as it relates to the Internet. Our services focus on analytics, research, and execution.

Blog and News

Amazon gets tough on data quality - are they shooting themselves in the arm, or the foot?

Posted by Yeoman Technology Team on June 6, 2013 at 6:30am 0 Comments

Amazon Merchants were just notified that as of June 27th Amazon will be hiding (from both search and browse) any SKUs that do not have a main image loaded.  Having at least one image for an item you are trying to sell online may seem like common…

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New Online Review Site

Posted by Stephen R. Montrose on February 20, 2013 at 12:07pm 0 Comments

Fresh is an online review site that connects start-up manufacturers with potential buyers.  Fresh's reviews are pre-launch, so a manufacturer can implement any product or marketing plan suggestions or improvements, and launch a product with a…

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Capturing User Behavior- How Pinteresting

Posted by Cherie Balakier on March 28, 2013 at 11:56am 1 Comment

Pinterest is finally getting with the program. They have just introduced a somewhat basic site analytics tool. Want to know who is pinning your content? Who is doing it in real time? And what are the most popular pins from your site? There’s a…

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Dynamic Pricing

Posted by Stephen R. Montrose on April 15, 2013 at 7:01pm 0 Comments

Merchants are abandoning MSRPs, instead setting a floor and using automated pricing programs to determine the price of goods.  The most aggressive sellers are adjusting prices every 10 – 15 minutes.  It used to be about where to buy to get the…

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Internet Ecommerce Trends and Best Practices Webinar

Posted by Yeoman Technology Team on March 7, 2013 at 6:30am 0 Comments

InformationWeek and Aria Systems will be sponsoring a new webinar, "Future State ECommerce" featuring Yeoman's own Mike Healey.  The webinar is free, but is expected to…

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Your Ugly Baby – How Bad is Your Data Quality?

Posted by Yeoman Technology Team on May 11, 2012 at 3:00pm 1 Comment

A recent Yeoman study of over 1,000 items sold on Amazon found a whopping 70% contained errors or did not follow Amazon’s own best practice recommendations for providing product details.  This study further showed the same level of inaccuracy on…

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Consumerization of Technology Trends

Posted by Yeoman Research Team on October 7, 2012 at 7:00am 0 Comments

From Yeoman's Michael Healey 2012 consumerization…

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Google Shopping Unveils New Rules that will Hurt Manufacturers

Posted by Yeoman Technology Team on July 18, 2012 at 3:30pm 1 Comment

Google recently announced that their Google Shopping feeds will no longer offer up product details in search results for free. The original program, started about 5 years ago, let manufacturers, retailers, and distributors load specific product…

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Yeoman focuses on multichannel sales and multichannel marketing programs for Companies of all sizes.

The Internet isn't 'one thing'  It serves as a platform for business, more than just ecommerce, social commerce, or search optimization.  Call it multi-channel, splinternet, or just a big mess.  We help you figure out the puzzle. 

Our services include channel development, technology assessment, competitor analysis, data quality programs, and web operations development and management
 
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