B2B manufacturers and publishers have to walk a fine line when it comes to optimizing online sales channels. While most of our B2B clients still rely on sales teams and downstream partners for the majority of their sales, the hard reality is that today you need an effective online presence to accelerate your growth. In fact, a landmark study published in the Harvard Business Review found 57% of organizations do their own prep work before contacting a supplier or rep.
That’s why we focus on your entire business to make our recommendations. You’ll have the information, insights and strategies to make sound decisions for your business on how best to balance the unique needs and demands of each of your sales channels.
- Kick started a failed web rollout by managing all teams, resulting in a three-fold increase in online leads
- Consolidated an unwieldy mix of corporate websites into a single unified ecommerce platform to increase online sales by 20%.
- Presented a client with 8,000 net new bidding opportunities sourced via daily online research and opportunity identification.
- Created and implemented a new strategy for online sales, including an aggressive push with Amazon Business.