Michael Healey posted a blog post
Providing clear options for resellers as well as individuals interested in promoting/supporting your brand is a critical component for any brand.  Traditional resale channels continue to struggle and the classic route of knocking on doors can often…
Tuesday
Michael Healey posted a blog post
Search seems so simple. Give users a box and let them figure it out. Not so fast. Visitors simply expect great search everywhere online. Think about it this way: approximately 35-45% of your web traffic comes from organic search on an engine like Go…
Jan 15
Michael Healey posted a blog post
A well-constructed top menu is a critical component for any brand. As many as 15-40% of all visitors to a site rely on the classic, menu-driven links to navigate.  This is especially important since research shows that only 35-45% of user start on t…
Jan 14
Michael Healey posted a blog post
Hard to believe it's almost Thanksgiving.  If you're like most manufacturers, there's a belief that your holiday die is cast; reseller orders are in, final pricing negotiated, market plans set, and budgets spent.  It's all up to the channel now, rig…
Oct 31, 2018
Michael Healey posted a blog post
Not quite. But the auction format it built its business on may be a thing of the past. As long ago as 2009, CEO John Donahoe announced that the core auction business had not “kept pace with the changing competitive environment nor kept pace with our…
Oct 29, 2018