Stephen R. Montrose posted a blog post
At the moment, if you perform a Google search from your phone or from your computer, you'll see the same results. But in a few months, the company is set to launch a new mobile search index that will be more up to date than the desktop index (mobile…
Nov 4, 2016
Stephen R. Montrose posted a blog post
The demand for software engineers in the US is forecast to be 1.4 million within the next decade and only 400,000 trained people to fill them.  Companies are trying to fill the gap by importing foreign trained graduates (H1-B visas) or shifting oper…
Oct 20, 2016
Stephen R. Montrose posted a blog post
Amazon recently announced Launchpad a custom program that helps start-ups “launch, market and distribute” new products on Amazon.  The program is really a re-skinned version of Amazon's Vendor Express, but it's goal is to let smaller manufacturers s…
Jan 28, 2016
Stephen R. Montrose posted a blog post
According to a recent report put together by the Baymard Institute, an independent web research company, 67% of online shopping carts are abandoned. That means that 67% of web shoppers looked around your site, picked out one or more things they like…
Dec 22, 2015
Stephen R. Montrose posted a blog post
What’s in a Name? In online merchandising just about everything.
Data quality online is one of the biggest problems manufacturers face. How good your product “looks” online (including not just clean photos, but also well-written product descriptions…
Dec 8, 2015
Stephen R. Montrose posted a blog post
Google has confirmed it - a Buy Button is “imminent.”  The button is expected to be rolled out on mobile devices, and will enable people who click on product ads in search results to buy those products without navigating to a third-party site.  The…
May 31, 2015
Stephen R. Montrose posted a blog post
Business analytics and big data analysis is one of the fastest growing fields in the US.  According to a report by the McKinsey Global Institute, by 2018, the US could face a shortage of 1.5 million managers and analysts with the knowledge of how to…
Nov 6, 2014
Stephen R. Montrose posted a blog post
 If you’re shopping from a Manhattan zip code or logging in with a Mac (avg. household income for Mac owners is 32% higher than Windows PC owners), Orbitz concedes that you’ll pay more for your hotel room.  Orbitz has rolled out what it calls a “pre…
Sep 22, 2014
Stephen R. Montrose posted a blog post
Shoppers often will learn about a product, retailer, or offer from a mobile ad, then visit the bricks and mortar store to complete the purchase. 
But tracking the store visit back to the ad has been a challenge for advertisers.  Placed (www.placed.c…
Aug 29, 2014