Best Practices Tip: Social Integration

It’s a social world. Customers expect to be able to interact with your brand across platforms with a seamless experience. Brands need to tightly integrate with all major social networks. Best practices include:

  • Key social networks such as Facebook, Twitter, Instagram, Pinterest, and LinkedIn should be prominently featured in the upper righthand corner of every page
  • Your team should create well-coordinated posts and campaigns that run across all platforms

 

 

Top header social media links example:

 

Social media campaign example – home page, Facebook, and Twitter:

How’s your social media presence? Do you have trouble keeping it up-to-date? As always, feel free to contact us with questions and comments.

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