Yeoman's Mike Healey just completed his annual survey of how social networking applications are used within enterprises. Before you think this is about execs tweeting, think again.
The survey, done in junction with InformationWeek looks at how organizations use any social networking application, either internally or externally. How do organizations fair? Not well...Here's a snippet of the report.
(You can download the whole report for free it InformationWeek -
http://reports.informationweek.com/abstract/10/8596/Social+Networki...)
Cover story version: http://www.informationweek.com/news/telecom/collaboration/232500086
Excerpt from Information Week Report - Rebooting the AntiSocial Network
Our latest research shows that business-oriented social networking platforms aren’t living up to their promises of better communication, collaboration
and productivity. For instance, while 87% of the 452 respondents to our InformationWeek 2012 Social Networking in the Enterprise Survey have social networking tools, most only see small pockets of use among employees. Users just aren’t showing up.
But they are showing up on public sites like Facebook, Twitter and LinkedIn—in fact, your company probably has a presence on each of these platforms too. And that’s the good news. These sites are training your users to be social. You can leverage that training to revitalize a moribund internal social networking platform and get the benefits you always
expected.
Our research shows that marketing typically drives a company’s presence on public sites like Facebook, but IT also has a role to play, particularly around security and compliance.
This report offers exclusive survey results on social networking for enterprises, delves into a real-world case study of a company rebooting its internal social platform, and provides strategic guidance on building a successful corporate social network.
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Fax: 603-546-7274
info@yeomantechnologies.com
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© 2012 Created by Yeoman Technology Team.

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